PR SPINNERS TEST AFRICAN BUSINESS LEADERS ON ETHICS AND MORALITY – RESULTS TO BE RELEASED AT APRA CONFERENCE

President of the African Public Relations Association, Mr Yomi Badejo-Okusanya, is inviting all PR practitioners across the continent to participate in an online survey to determine the importance of ethical decisions and behaviour in business. The survey results will be released at the 31st APRA conference in Kigali, Rwanda, running from 13 to 17 May […]
The African Union has just launched its mobile app

It contains information about the organisation’s history, structure & organs, Constitutive Act, #Agenda2063, main programmes, partners, budget etc. “This handbook is part of the African Union Commission’s commitment towards #accountability”. It provides “a valuable guide to our structure and work”- #AUCommission Chairperson, Mr. Moussa Faki Mahamat. Go to #AfricanUnionHandbook on App Store & Google Play.
APRA RWANDA 2019 CONFERENCE UPDATE

Plans are in full gear for APRA Rwanda 2019 and our first recce visit has been done. Change of Venue This is to notify everyone that there has been a Change of Venue, our conference will now hold at the Kigali Serena Hotel and no longer Kigali Convention Centre. Please all should take note and share this information within […]
CALL FOR PAPERS

31st African Public Relations Association annual conferenceAPRA Rwanda 2019 | Theme: Africa & Storytelling Introduction The African Public Relations Association (APRA) will be having its annual conference in Kigali, Rwanda May 13-17 with the theme “Africa & Storytelling”. Based on this, some sub-themes have been identified to enable potential speakers choose areas in which they […]
APRA Meets With New Force PRO

A 3-man delegation representing the African Public Relations Association (APRA) has met with the FPRO, ACP Frank Mba at the Police Force Headquarters, Abuja, to congratulate him on his appointment as the Force PRO. The delegation was led by Mr Edward Adebanjo, the MD of Publics group of companies, who represented the APRA President, Mr […]
Uganda’s first Artificial Intelligence lab develops a smartphone app that can analyze blood samples for infections.

This app tells your doctor if you have malaria Only a few spare seats remain in the crowded waiting room at Kiruddu General Hospital, overlooking Lake Victoria on Kampala’s southern tip. Doctors in white coats walk quickly past tired patients clothed in bright, patterned kitenge fabrics Upstairs, lab technicians tackle a mounting pile of slides […]
African countries are becoming more open to each other; 2018 Africa Visa Openness Report shows.

November 28, 2018, African Union Headquarters – 2018 was a landmark chapter in Africa’s regional integration efforts. The launch of the African Continental Free Trade Area and the Single African Air Transport Market are major milestones in the creation of a regulatory environment that promotes air connectivity and makes it faster, less expensive and easier […]
SHOULD PUBLIC RELATIONS CHANGE ITS NAME?

A few years ago I dropped in on a client’s booth at an industry conference, and the company CEO introduced me – the founder of his company’s public relations agency – as the “publicist.” Who, me, a publicist? What he didn’t realize was that for some PR people, the term is faintly pejorative. It implies a kind […]
AU, APRA Resolve to Tackle Africa’s Image Challenges

The African Union Commission (AUC) has once again reiterated its resolve to work with the African Public Relations Association (APRA) in tackling the reputation challenges of Africa. This assertion was made when the Deputy Chairperson of the AUC received the President of APRA, Mr Yomi Badejo-Okusanya in his office in Addis Ababa. Mr Quartey said […]
African Union Commission Endorses APRA Botswana 2018

African Union Commission Endorses APRA Botswana 2018 The African Union Commission, (AUC) has endorsed the 30th edition of African Public Relations Association Conference tagged, APRA Botswana 2018. The Deputy Chairperson, H.E. Kwesi Quartey made this known after accepting APRA’s invitation to be Special Guest of Honour at the conference scheduled to take place May 9-11, 2018 in Gaborone, Botswana. H.E. […]